Overview
What is Twilio?
Twilio offers a CPaaS and CCaaS solution, with the combination of its programmable Voice, Video, and Messaging APIs, as well as the Twilio Flex cloud contact center. Additional capabilities include Twilio's Elastic SIP Trunking, as well as API for WhatsApp.
In my opinion, Unreliable
When do you need to use Twilio?
Scaling with Twilio Studio.
Twilio was the right choice
Twilio Reliable.
Best in class communication services
Beware TWILIO!
A Game-Changer for Communication Solutions
Great Twilio products, easy to adopt, revolutionary solutions.
A road to better customer penetration
- Onboa…
Twilio - Multiple great products!
Satisfied with Programmatic Messaging
Delivers as promised to both my clients and my businesses
Twilio has real bad customer service!!!
Awards
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Reviewer Pros & Cons
Pricing
Programmable Video
$0.0015
WhatsApp Business API
$0.0042
WhatsApp Business API
$0.005
Entry-level set up fee?
- Setup fee optional
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
What is Twilio?
Twilio is a Customer Engagement Platform that offers a suite of channel APIs, serverless tools, and fully-programmable solutions that can be rapidly deployed.
The vendor states the Twilio Customer Engagement Platform is used by over 10 million developers and 220,000 businesses worldwide to build customer engagement applications that grow engagement with their customers.
Common use cases include text marketing, Interactive Voice Response Systems (IVRs), alerts and notifications, and contact centers.
With Twilio’s Customer Engagement Platform, users can:
Power data-driven communications across all digital channels such as messaging, email, voice, video, and WhatsApp.
Develop one cohesive experience across all teams so that customers can experience a seamless conversation from the business.
Access tools to build, deploy, iterate, and scale customer engagement applications.
Build secure, and compliant customer engagement applications for customers in over 180 countries.
Twilio Features
- Supported: Twilio Flex (Call/Contact Center)
- Supported: Twilio SendGrid Marketing Campaigns
- Supported: Twilio SendGrid Email API
- Supported: Programmable Messaging
- Supported: Programmable Voice
- Supported: Programmable Video
- Supported: WhatsApp Business API
- Supported: Twilio Conversations
- Supported: Programmable Wireless (IoT)
- Supported: Super SIM
- Supported: Phone Numbers
- Supported: Short Codes
- Supported: Twilio Authy
- Supported: Developer Tools
Twilio Screenshots
Twilio Videos
Twilio Integrations
- Microsoft Azure
- Google Cloud AI
- Salesforce
- Zendesk
Twilio Competitors
Twilio Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Supported Countries | We support 180 countries world-wide. |
Supported Languages | English |
Comparisons
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Reviews and Ratings
(205)Attribute Ratings
Reviews
(1-25 of 31)Twilio is reliable for whatsapp business integration
- Whatsapp Business API integration
- Easy to setup
- Excelent developer documentation
- The UXI is a bit heavy, it can be improved
- Analytics not so easy to understand
- Should warn before suspending the account
When do you need to use Twilio?
In addition, it helps us drive sales while at the same time keeping a pulse on what sort of products/services our customers might want to see next.
- Marketing and Promotions
- Chatbots for Customer Service
- Transactional Emails
- Pricing Transparency and Simplicity
- Documentation and Developer Support:
- Customer Support for All Tiers
If you are a startup, then it might not be needed. It might be considered too expensive of an option.
If you want to keep the pulse with your customers and stay top of mind with an easy place for SMS and transactional emails, Twilio is a good recommendation.
Scaling with Twilio Studio.
- The API and the web tools make it really easy to get started.
- Twilio Studio is really intuitive to work with.
- The Twilio Console has a lot of features useful for our needs.
- Twilio Studio still lacks transparency between the Flow engine and the underlying TwiML engine in several ways.
- The documentation about how rate limitations work with SMS is not always clear.
- The support team often has a hard time understanding our use cases and tends to answer with general guidelines rather than answer my specific questions.
Satisfied with Programmatic Messaging
- Sending SMS messages
- Receiving SMS messages
- Uptime
- Easier regulatory registration (not necessarily Twilio's fault that this is hard)
Simplify your comunications channels with Twilio.
- Allows you to buy virtual phone numbers.
- Allows you to set SMS interfaces within your software.
- Provides an interface that allows you to monitor your virtual line and balance.
- It would be good to have a user interface for one-time projects.
- Sometimes is difficult to find documentation.
- A more userfriendly interface.
The last SMS platform you will need
- SMS
- Custom Numbers
- Integration to 3rd Parties
- Perhaps a lite version of their web interface for new users
Twilio is a messengers dream come true!
- Gathers information from the client’s interactions
- Can help answer pre-programmable queations
- Provides peace of mind that you aren't missing chat messages
- I haven't had any issues with Twilio
Twilio text messaging through CRM
- Integrates well with other platforms
- Easy to setup
- Support is good
- The application for mobile phones
- Adding a feature where you can lookup numbers to see if they're a landline or cell
- More mobile friendly use
I work with busy clinicians all day and they're usually in session but need to communicate quickly to get questions and concerns answered. I am able to quickly respond to them via text and send them important information that they have at their fingertips. I can also send out auto-texts to new clients so they're being taken care of right away.
One of the best software/tool that I've ever used.
- They provide you all the numbers that were available in a certain country.
- Their security is very very tight for their customers.
- Very easy to use and navigate,
- Lags on their website.
- Long time to load a certain page.
Twilio is a great product and we love the relationship
- Easy API.
- Great support.
- Twilio call flow and routing process is the gold standard.
- Very easy for developers to get started.
- Great API documentation.
- A lot of active community content and code examples.
- A robust platform, no significant outage impacting our services.
- The administration dashboard is complex - improved UX would be welcomed for the admins.
Experience with Twilio
- Easy implementation with channels (WhatsApp and webchat) that are already predefined.
- Using Twilio studio you can define paths with whatever you want to happen.
- It has a good support to be able to consult about problems.
- Shortage of numbers to be able to operate, it has happened to us that in a country where we want to operate there are no numbers currently available. And if there are, the actions that can be used are limited. This is in South America (our case).
- The documentation too basic for some cases that you want to do. If one does not know the language in this case React counts a little to understand how to continue working. (Twilio Flex)
- There are some features that are still very green or in beta. For example, being able to obtain the name of the person speaking through the Facebook messenger channel. For Instagram there is nothing official to use, it has to be configured by hand. As if you have more than one number to call, you have to customize something to work.
Twilio, the lead[er] of all things cloud
- Easy to see my team in one place, when they log in and out and what call status they are in.
- Twilio is a simple, user friendly way to log in and out of work activities.
- Excellent services and support.
- The omnichannel feature which allows agents to get request from all channels.
- Documentation can be improved for training and learning.
- You will need an IT team to implement this solution or need to pay for PS work.
- Getting the logs is a bit difficult for support.
- Makes phone calls
- Processes SMS messages
- Provides a phone number
Increase your ROI with Whatsapp Business through Twilio
- The ecosystem is just good and is online 99% of the time
- They provide you with needed tools in order to implement solutions that you have in mind.
- As for Whatsapp Numbers they give you personal follow-up from the beginning until the implementation from the side of Twilio of course.
- Well when we talk about Twilio we already know is gonna be hard to implement since are most of the time API request. I know that Twilio has partners with several business that make 3rd party integrations so an easy way to find in Twilio those integrators might be useful for those who want to use Twilio but they have the tech barrier against them.
- Twilio WhatsApp Business didn't have verified numbers for Mexico, so our business is using a US whatsapp verified number business. It could be nice to have a local Mexican number in order to be closer to our customers. For international business this might not be necessary.
- Cost even for WhatsApp Business is slightly almost the same as sending SMS we were expecting to savings by using Whatsapp instead of SMS so a better differentiation in price will be a good improvement.
Great for Triggered Text Message Notifications
- Competitive rates in the market are being offered.
- It is cheaper compared to the rates we would be paying if we are to use the services offered by regular major carriers.
- The API isvery convenient and easy to set up in the back end for operational use with different platforms.
- It does not directly integrate with Oracle
- Have to use a third party plug-in to connect to Oracle
- There's an issue when viewing/searching for SMS transaction logs. When you search for the logs using phone number as a search tool, sometimes the results will not show up.
- If you export the log, you only get 100 or so rows so you can't extract all of your log data.
Drive 2-Factor Adoption with Authy
- Time-based one-time password (TOTP) backup - If you lose your phone or another authentication device, Authy keeps an encrypted cloud backup of your TOTPs.
- Multi-Device Support - Your TOTPs are no longer tied to a single device - Authy supports multiple devices (including Apple Watch!).
- Excellent User Interface - Authy makes it easy to make sure you're entering the right TOTP for your application.
- Authy does not support the "push button" multi-factor authentication from your application's native apps. This means if you want to use Authy, you still need to use TOTP based codes.
- Not really a shortcoming of Authy, but it does nothing to help with multi-factor authentication using text messages - those are still sent to your platform's messaging app.
- Authy doesn't always display how much time is left before your current token expires, making it difficult to know how much time you have left to enter the current code.
Good for what it's built for!
- Easy to set up and use without a ton of infrastructure.
- It's pay as you go, so if you're low utilization but need the professional setup, then this is great.
- Reporting is the biggest problem, in my opinion.
- The second would be some of the management tools.
Communications Platform in the Cloud, the next level
- Flexibility: Twilio uses a pseudolanguage known as TwiML, in XML format, with which we can develop anything from simple IVRs to complex skill-routing call engines on a variety of common languages, such as Ruby, Javascript, PHP and Python.
- Modularity: You can build up with Twilio, from phone numbers up to entire logic handling solutions, and even interconnect with your existing infrastructure.
- Portability: Twilio is entirely in the Cloud; it's an SaaS communications platform. You don't need to deploy anything onsite to make it work, besides accessories such as softphones (although you can develop your own if you wish), so you have immediate access to Twilio's entire infrastructure from anywhere in the world.
- The Twilio Studio. It's perhaps the most powerful feature on Twilio, with the ability to build full-fledged IVRs with little to no development on our side, and other advanced functions such as auto-SMS and chat bots. However, it's somewhat expensive at the moment. Though there is a free tier, it comes with several restrictions.
- The handling of stale SIP sessions. When a user connects via softphone to his/her Twilio SIP account, it sometimes loses connectivity and resets it by opening the softphone again; sometimes this causes a second (current) session to be opened. Twilio gets confused with this, since it sees two sessions (it lacks the logic to take the most recent one), and generates an error.
- Easy implementation. Just a few lines of code.
- Custom numbers for area codes (we have one in each different city).
- Cost effective. Very cheap not only for a number (about $1 or so per number per month) but also for sending out automated SMS.
- Good overview dashboards to see activity, send rates, and deliverability.
- Number verification (so the text that makes you input a code) something we haven't used but will be adding in in the near future.
- Setting up response sequences should be more intuitive like an email sequence software or a chatbot service where you can send users through flows based on actions.
- Less code setup or having a graphical user interface to set it up would be nice then to be able to just export the code of what we need and send it over to developers.
- Easier multi-media sending for images, videos, or files needed.
Twilio WebRTC: Powerful Communication Technology
- Twilio's web client gives you everything you need to begin integrating Twilio WebRTC into your platform.
- It has quite a powerful tech stack where certain features are simply plug and play.
- The ability to call actual phone numbers and not just app to app phone calls is quite handy.
- There is some latency when calling international phone numbers.
- You are charged for both incoming and outgoing calls so your costs can go up quite quickly depending on usage.
- VoIP laws come into the picture depending on where you are located. You may need to get your IP whitelisted by your provider to allow VoIP calls within your location if this is the case for you. Would be great if Twilio could assist with this aspect.
Twilio SMS is Simply Efficient!
- No actual phone system is needed
- Easy to integrate and the API is simple with lots of documentation and examples that can help you get the best use out of it
- Being able to create automatic responses based on key customer data points helps make communication that much more efficient
- The control panel can be a bit confusing; could stand to be a bit more streamlined
- Easy addition of new 2FA accounts, either manually or using QR codes.
- Quick recognition of sites the accounts map to, and import of favicons for quick recognition.
- Automatic syncing of 2FA information between devices.
- Locating specific accounts once you've added more than a dozen or so can be a pain — a way to categorize or group them would be VERY welcome.
- Couldn't find a simple way to kill a device from my list of Authy devices — i.e. my phone was grabbed and I want to revoke its ability to generate 2FA keys. It may be possible, but it wasn't easy to find in the relatively streamlined mobile interface.
- Ongoing prompts for my backup password are understandable but strange, since canceling the prompt still allows me to use Authy.
Twilio Analyzed
- Sending the same text message to thousands of users. With Twilio's number pooling, you can use a "number pool" of regular phone numbers to round-robin send the same content to 1000s of users without getting blocked by the carriers.
- Great Ruby API, very easy to use and write unit tests for
- Call forwarding to your personal cellphone, to allow users to reach you (after going through an automated phone tree)
- Price is expensive. Twilio is the market leader and thus they charge more than their competitors. By far our most expensive SaaS service is Twilio.
- Support reps are not always helpful
- Documentation can be confusing at times
Twilio SMS Automation is key
- Easy to implement
- Reliable
- retainable
- Deliverability can go out, but it seems to be rectified quickly.
- Outage notifications would be helpful for administrators to be able to disable the service during an outage, so the issue does not compound.